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Sun 19 Jul 2026 · 13:20 GMT

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The people behind the reviews.

We’re a small editorial team publishing honest tests of hosting, VPNs and AI tools since 2019. Sponsored slots are always labeled and never affect our rankings — no shortcuts.

tuto.digitalFounded 2019Independent · Reader-supported

tuto.digital exists because we got tired of “best of” lists that rank whatever paid the most that quarter.

We started in 2019 as a side project: one writer, one WordPress install, and a Hostinger plan paid out-of-pocket. The goal was simple — write the hosting review we wished existed when we were buying.

Seven years later we’re still small (4 full-time, 3 contributors) but the rules are the same. Every product we cover is paid for at retail. Every recommendation passes a 30+ day live test. Every affiliate relationship is disclosed in plain language.

If we’re ever caught cutting corners on any of this, please tell us. Publicly is fine.

tuto.digital · in numbers
Years independent7
Products tested147
Words published412k
Paid / ghost-written articles0
Readers/month96k
Newsletter11.4k
What makes us different

Three rules we don’t break.

Anyone can claim editorial independence. Here’s what ours looks like in practice — written in operational terms, not marketing copy.

01

We pay full retail.

Every product we review is purchased at the public price — credit-card receipts on file. We never accept free units, press accounts or “preview” access from vendors.

$14k+ at retail every year
02

We test for 30+ days.

Synthetic benchmarks lie. We migrate a real WordPress site, run real traffic, log support response times, and only then publish. Our Hostinger review ran 45 days of live WooCommerce orders before a word went up.

168k+ data points / year
03

We disclose what we earn.

If a link makes us money, the affiliate disclosure on every page says so. We publish commission ranges, not vague language. Three product reviews we’d be paid the most for are not our top picks.

100% of revenue disclosed
How we got here

tuto.digital in seven years.

2019

Started as a side project

One writer, one Hostinger plan, one WordPress install. First review: the SiteGround vs Bluehost comparison — still in our top 5 traffic sources.

2021

First full-time hire

Hired Merve Karaca as senior privacy editor, expanding from hosting into VPN reviews. Methodology document published the same year.

2022

The “rankings aren’t for sale” rule

Declined a $48k offer to buy a top spot in a “best of” roundup. Wrote a public post about it. Subscribers doubled in three months. Sponsored slots are fine — buying a ranking position isn’t.

2023

AI desk launched

Added AI tool reviews when GPT-4 became the standard. Ahmet Yıldız joined to lead the AI vertical, running quarterly benchmarks across 240 prompts.

2024

Migrated to Elementor Pro

Rebuilt the site on a leaner stack: Elementor Pro, no 3rd-party plugin bloat. Cut load times sharply and trimmed our annual hosting + plugin bill in the process.

2026

Where we are now

96k monthly readers, 11.4k newsletter subscribers, four full-time editors. Still independent, still small — now part-funded by a handful of clearly-labeled partner slots, kept out of our rankings.

Who’s behind this

The editorial team.

Small, opinionated, and accountable. Each editor signs the reviews they write — bylines are real names, with photos.

M
Mert Kaya
Senior Editor · Hosting

Joined 2019 (the founder). Tests WordPress and WooCommerce hosting. Previously infrastructure engineer at a European e-commerce platform.

M
Merve Karaca
Senior Editor · Privacy

Joined 2021. Leads VPN and privacy coverage. Reviewed every major consumer VPN at least twice. Background in security research at a Berlin startup.

A
Ahmet Yıldız
Senior Editor · AI

Joined 2023. Runs the AI tool desk. Built the quarterly 240-prompt benchmark we use to score chat models. Previously ML engineer at a fintech.

What we won’t do

A short list of red lines.

If we break any of these, please tell us.

  • Rankings are never sold; sponsored slots are always clearly labeled and kept separate from our editorial rankings.
  • We will not publish sponsored articles disguised as editorial.
  • We will not link to a product we haven’t paid for and tested ourselves.
  • We will not let an affiliate program’s commission rate influence a score.
  • We will not delete or quietly edit a review after publication without a dated update log.
  • We will not pretend a review is independent when it isn’t — every commercial relationship is disclosed.
Update · June 2026

One honest change since we first wrote these: we now run a few clearly-labeled sponsored partner slots in our busiest sections (VPN, hosting and AI hubs) to help fund the upkeep that keeps the project running. They’re bought, always marked “Sponsored,” and — exactly as the red lines above promise — kept out of every ranking and score. We still run no banner-ad networks; just a handful of flagged partners.

Got a product we should review?

Send us a note — the inbox is staffed by humans, not interns, and we read everything. Reader requests drive most of what we test next.